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Brevo

All-in-one email, SMS & WhatsApp marketing platform (formerly Sendinblue)

4.3(14,200 reviews)
freemiumDR 92Free (300 emails/day). Starter $25/mo, Business $65/mo, Enterprise customView full pricing →

About Brevo

Brevo (formerly Sendinblue) is an all-in-one marketing platform offering email, SMS, WhatsApp, and chat in a single tool. It's particularly popular in Europe due to GDPR compliance and competitive pricing. Brevo offers a robust free tier, making it a favorite for startups and SMBs looking for Mailchimp alternatives without the price tag.

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Key Features

Email marketing with unlimited contacts on free tier
SMS, WhatsApp, and push notifications
Transactional email and SMS via API
Visual drag-and-drop email builder
Marketing automation and segmentation
CRM with deals and pipelines
Live chat and chatbot
Landing pages and signup forms

Brevo Pros & Cons

Pros

  • +Unlimited contacts on free tier (just email volume cap)
  • +Multi-channel: email, SMS, WhatsApp, chat all in one
  • +GDPR-compliant with EU data centers
  • +Much more affordable than Mailchimp at scale
  • +Solid transactional email API

⚠️ Cons

  • Email template designer less polished than Mailchimp
  • Automation builder has a learning curve
  • Free tier: only 300 emails/day limit is restrictive
  • Customer support can be slow on lower tiers

Who Is Brevo Best For?

👤European businesses needing GDPR compliance
👤Startups wanting a Mailchimp alternative with better pricing
👤E-commerce using transactional emails + marketing
👤Teams wanting email + SMS + WhatsApp in one tool

Tags

email marketingsms marketingwhatsappbrevosendinbluegdprtransactional email
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