Sera by Twig
AI front desk answering chat, email, phone, SMS and WhatsApp — books appointments and recovers missed calls
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twig.soAbout Sera by Twig
Sera is an AI front desk: it answers inbound chat, email, phone, SMS and WhatsApp, qualifies the enquiry, books the appointment and hands off to a human when it should. Twig positions it against the missed call rather than against other chatbots, which is the correct framing for the businesses it targets — practices and local service firms where an unanswered phone is a lost customer and where the alternative is a $3,500-a-month receptionist. The company claims Sera resolves about 70% of inquiries with no human involvement and has handled more than 100,000 conversations. Front-desk automation covers booking, missed-call recovery and human handoff, with multi-location routing, multi-language support, recall and reactivation campaigns, and insurance Q&A appearing as you move up the tiers. It carries SOC 2 Type II, and Twig will have its own team configure the agent for you rather than leaving setup as an exercise. The pricing structure is worth reading closely because it is metered on two axes. A free-forever tier gives 100 AI chats a month with no voice minutes, which is enough to evaluate the chat side. Paid tiers scale chats and voice minutes together, and overages are published rather than hidden: $100 per additional 1,000 chats on every paid tier, and $1 per voice minute where voice is included.
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Key Features
Sera by Twig Pros & Cons
✅ Pros
- +Voice and chat in one agent rather than two vendors
- +Overage pricing is published, so cost overruns are predictable
- +Free-forever tier is enough to evaluate the chat side properly
- +SOC 2 Type II plus done-for-you configuration lowers the adoption barrier
⚠️ Cons
- −Voice minutes only start at the $499 Growth tier
- −$1 per voice minute is expensive if call volume spikes
- −Metering on two axes at once makes forecasting the bill harder
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