ChurnWard

About ChurnWard

ChurnWard is dunning and failed-payment recovery priced for bootstrapped SaaS rather than for the enterprise, and its argument is a pricing argument as much as a product one: most tools in this category either start north of $200 a month or take a percentage of the revenue they recover, and ChurnWard does neither. It connects to Stripe or Dodo Payments with no code changes, then handles the four things a processor's default retry logic does not. Dunning recovery runs automated email flows alongside payment retries the moment a charge fails. Expiring card alerts notify customers before the card dies, which prevents the failure rather than chasing it. Win-back campaigns target subscribers who already cancelled, days or months later. Trial conversion sends two timed emails to convert free trials before access lapses. A revenue dashboard reports MRR, churn rate and recovery rate in one place so no separate analytics tool is needed. The vendor cites Recurly's figure that 5 to 18 percent of SaaS payments fail monthly and ProfitWell's that 20 to 40 percent of SaaS churn is involuntary, and publishes an ROI calculator showing that at most subscription prices a single recovered payment covers the monthly fee. Setup is claimed at under ten minutes, with sensible defaults if you skip customising the email copy and timing. Lemon Squeezy and Paddle are listed as coming.

Key Features

Tags

More Business & Finance tools