Hiding Elephant

About Hiding Elephant

Hiding Elephant is an AI canvas built by designers for production design work, and the feature that separates it from the generate-and-download crowd is that the canvas is mixed AI and vector. Generated output sits next to a full vector editor, so a composition can be refined — layout adjusted, type set, elements repositioned — without exporting to another application and losing the thread. Brand consistency is enforced structurally rather than by prompt discipline: Brand Style Kits hold the visual rules, and a Product & Asset Catalog holds your actual SKUs linked to those brand guides, so every generation stays on-brand and, critically, on-product. That last part is what e-commerce teams actually need and what generic image models cannot do — the shoe in the render has to be the shoe you sell. Workflows turn this into a pipeline: build a visual chain that processes an entire product catalogue in one run, generating, resizing, removing backgrounds and exporting in batch. Quick tools cover background removal, upscaling, vectorisation, optimisation and reframing, and AI video scenes of up to eight seconds can be stitched into longer edits. Team plans include live multi-user canvas editing with shared brand and product assets and, notably, no per-seat pricing — unlimited team members at every paid tier. Testimonials come from named creative directors and agency founders rather than anonymous first names, and there is a $5/month Lite option that only removes ads and makes images private.

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