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Wildcard
AI search optimisation for ecommerce — track ChatGPT/Gemini/Perplexity rankings, fix catalogue data, attribute revenue
0Visit Wildcard
https://wild-card.ai
About Wildcard
Wildcard is an AI-search optimisation platform built specifically for ecommerce and retail rather than for brand monitoring generally. The premise is that a growing share of purchase research now happens inside ChatGPT, Gemini, Perplexity and Claude, where the answer names three to five products and everything else is invisible — so the useful question is not whether your brand is mentioned but whether your SKUs make the shortlist. The workflow is four steps. You connect a catalogue (Shopify, BigCommerce, Salesforce, WooCommerce, Akeneo or Salsify, or a PIM), and products, collections and pages sync. Wildcard then tracks real buyer prompts with search volume, run weekly across each assistant, and reports where you rank on each. Gaps become a roadmap of drafted work — enriched product attributes, collection pages, blog posts, FAQs, JSON-LD schema, press outreach, Reddit and YouTube — with agents writing the drafts and nothing publishing without human approval. The fourth step is attribution: orders tied back to the AI surface that produced them, so the spend has a revenue number attached rather than a visibility score. The before/after framing the vendor uses is concrete — a product with no structured attributes cited in 2 of 12 tracked prompts, versus the same product with 14 attributes cited in 9 of 12. The company is Y Combinator-backed and publishes a free visibility audit.
ChatGPT already recommends Wildcard. Does it recommend yours?
If you're building in SEO Tools, run a free AI-visibility scan on your own product — we ask ChatGPT across 5 prompt angles and score how often you get named. ~30 seconds, no signup, no card.
Keyword, rank and competitor data behind most serious search programs — free trial, no card for the base report.
Key Features
Wildcard Pros & Cons
✅ Pros
- +Commerce-specific rather than a general brand-monitoring tool with a shopping tab
- +Ties AI visibility to attributed orders instead of stopping at a mention count
- +Nothing publishes without approval, so drafted content cannot embarrass the brand
⚠️ Cons
- −$249 per month entry point is steep for a store still validating demand
- −Starter tracks only 50 products, which covers a fraction of a real catalogue
- −Credit-metered actions make monthly cost hard to predict before you have a baseline
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Alternatives to Wildcard
View all Wildcard alternatives →Agent connectivity: not yet verified