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Review Butler

Drafts a testimonial on your customer's behalf and sends it for their edit and approval, to lift review response rates

freemiumFree tier, no card: up to 3 testimonials a month, 5 reviewer regenerations, automatic profile descriptions, email notification and tracking. Two further tiers are published with prices but currently marked Coming Soon — Growth at $39/month (10 testimonials a month, bulk CRM import, extra credits at $2 each) and Reseller at $299/month (100 testimonials a month, extra credits at $1, collection on behalf of other businesses).View full pricing →

About Review Butler

Review Butler attacks the collection end of social proof rather than the display end. Its argument is that most small businesses do not need review-management software; they need enough reviews to have a management problem in the first place, and the thing blocking that is the blank page a customer faces when asked to write one. So the flow inverts: you enter your own business details and your customer's, Review Butler drafts a plausible testimonial on the customer's behalf, and the customer receives it to edit, regenerate or approve rather than to compose. Only after their explicit approval does the testimonial count as collected, which keeps a human signature on the final text. The product tracks the send, the approval and the reminder cycle, supports bulk import of reviewers from a CRM, and lets you set the length and tone of the drafted text; video and audio testimonials are listed on the roadmap. There is a working free tier that collects up to three testimonials a month with reviewer regenerations included, and paid tiers are published with figures but currently marked Coming Soon, including a reseller plan for agencies collecting on behalf of other businesses. The free tier is a working plan rather than a countdown, so the response-rate claim can be tested against real customers before any money changes hands.

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Key Features

AI drafts the testimonial so the customer edits rather than writes
Customer must approve before the testimonial is collected
Reviewer regenerations, tunable length and tone
Bulk import of reviewers from a CRM on paid tiers
Email notification and tracking through the approval cycle

Tags

testimonialsreviewssocial-proofsmbmarketing
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