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Otterly.AI

AI search visibility monitoring across ChatGPT, AI Overviews, Perplexity and Copilot

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paidFour published tiers, with 15% off on annual billing and unlimited team members on every plan. Lite is $29 per month for solo marketers and small teams: 15 search prompts, tracking across ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, daily tracking frequency, one workspace, 3 recommendations per week, 50+ country support and 1,000 GEO audits per month. Standard — marked most popular — is $189 per month for 100 prompts and adds API access, MCP access, agent analytics, unlimited workspaces and recommendations, 5,000 GEO URL audits, a Looker Studio connector, 2,000 API and 2,000 MCP requests and 200k agent-analytics events per month. Premium is $489 per month for 400 prompts with the same feature set at higher volume. Enterprise starts from $1,000 per month and adds SSO, customisable prompt tracking, a quarterly GEO health check and a dedicated CSM. Claude, Google AI Mode and Gemini tracking are paid add-ons; 100 extra prompts cost $99. A free trial is offered.View full pricing →

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https://otterly.ai

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About Otterly.AI

Otterly.AI monitors whether AI search engines mention your brand and cite your site, across ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, Microsoft Copilot, Gemini and Claude. The product is organised in three stages. Prompt research surfaces the prompts, topics and intent patterns that actually drive AI-generated answers in your category, so you are tracking real questions rather than guessing at them. Analytics then measures how your brand appears — or disappears — against competitors, with brand coverage over time, raw mention counts, average brand position and a brand visibility index, sliceable by branded versus non-branded, top versus bottom of funnel, engine and country across fifty-plus markets. Optimisation closes the loop with a generative-engine-optimisation audit, link-citation analysis, domain ranking and weekly recommendations. For teams building this into a workflow rather than a dashboard habit, the middle tier and above expose an API, an MCP server and agent analytics — the MCP surface in particular means the data is reachable from an agent rather than only from a browser. Agencies get unlimited workspaces and unlimited team members on every tier, which is unusual in a category that normally charges per seat. The vendor reports 30,000-plus marketing users and holds a Cool Vendor listing in an AI-in-marketing report.

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Key Features

✓Tracking across ChatGPT, AI Overviews, AI Mode, Perplexity, Copilot, Gemini and Claude
✓Prompt research surfacing the questions that drive answers in your category
✓Brand visibility index, average position and competitor comparison
✓Link citation analysis and generative-engine-optimisation audits
✓API and MCP access plus agent analytics from the Standard tier
✓Unlimited team members and 50+ country support on every plan

Otterly.AI Pros & Cons

✅ Pros

  • +MCP access makes the visibility data usable by agents, not just dashboards
  • +Unlimited seats on every tier, including the $29 entry plan
  • +Prompt research is a real research step rather than a keyword import

⚠️ Cons

  • −The jump from Lite to Standard is more than 6x with no tier in between
  • −Claude, Gemini and AI Mode tracking cost extra on every plan
  • −15 prompts on Lite is too few to cover a real category

Tags

geoai-searchbrand-monitoringchatgptperplexitymcp
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