GetCrux

About GetCrux

GetCrux is an AI creative strategist for performance marketing teams that treats ad creative as an analysable system rather than a guessing game. The problem it targets is specific and well known to anyone running paid social at volume: creative is now the dominant lever on ad platforms, but there is no clear read on why a given asset worked, so teams copy the top performer, watch the copy fail, and absorb the higher CAC. GetCrux ingests creative and performance data across ad platforms and produces four linked layers of analysis — creative insights that attribute performance to specific elements of the asset, audience insights that surface how a brand's audience actually talks about it, competitor insights that show which formats are working elsewhere in the category, and creative ideation that turns those findings into the next round of concepts. Higher tiers add creative generation and pre-screening, so a concept can be scored before spend goes behind it, plus custom workflows. Platform coverage is broad — Meta, TikTok, Google, Pinterest, Snapchat, AppLovin, InMobi, The Trade Desk, Criteo and Atari — and the LLM layer is selectable across GPT, Claude, Llama and Gemini, with privately hosted models available above the entry tier. It is aimed squarely at growth and creative teams with real budget behind them; the tiering is explicitly cut by annual ad spend rather than seats.

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