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Descript Pricing 2026: Free, Hobbyist, Creator & Business Costs

A clear breakdown of Descript's Free, Hobbyist, Creator, and Business tiers — what a "media hour" actually meters, why the free plan runs out faster than people expect, and whether Creator at $24/month annually is the right default.

Updated July 20268 min read

💰 Quick Pricing Summary

Free: $0/mo with 60 media minutes a month. Hobbyist: $24/mo monthly or $16/mo billed annually — 10 media hours and 400 AI credits. Creator: $35/mo monthly or $24/mo annually — 30 media hours, 800 AI credits, 4K export. Business: $65/mo monthly or $50/mo annually — 40 media hours, 1,500 AI credits, translation and avatars.

Annual billing saves up to 35% here, which is one of the larger annual discounts in the category. Monthly Hobbyist at $24 costs the same as annual Creator at $24 — if you are paying monthly anyway, compare those two directly.

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Descript Plans Compared

FeatureFreeHobbyistCreatorBusiness
Annual Price (per month)$0$16$24$50
Monthly Price$0$24$35$65
Media Minutes / Month60 minutes (1 hr)600 minutes (10 hrs)1,800 minutes (30 hrs)2,400 minutes (40 hrs)
AI Credits / MonthTrial amount4008001,500
Export QualityWatermarked1080p, watermark-free4K, watermark-free4K, watermark-free
Transcription Languages25 languages25 languages25 languages25 languages
Underlord AI Co-EditorLimitedYesFull accessFull access
AI Voice CloningNoYesYesYes
Stock Media LibraryNoNoUnlimitedUnlimited
Translate & Dub (30+ languages)NoNoNoYes
Custom AI AvatarsNoNoNoYes
Top Up Media HoursNoNoYesYes
Team Size Included11Up to 3Up to 5

Pricing as of July 2026. Descript revises plan limits periodically — check descript.com/pricing for the current numbers before you subscribe.

Understanding Each Plan

Free Plan — $0/month

Sixty media minutes a month. That is one hour of imported or recorded footage processed — enough to edit a single podcast episode or a couple of short videos, and no more.

What you get:

  • 60 media minutes (1 hour) of processing per month
  • Text-based editing — the core feature, not a crippled version of it
  • Multi-language transcription across 25 languages
  • A taste of the AI tools so you can judge Studio Sound and filler-word removal

What you don't get:

  • Watermark-free export
  • AI voice cloning and the fuller Underlord feature set
  • Any meaningful volume — one hour disappears in a single long recording

Best for: Evaluating whether editing video by editing a transcript suits how your brain works. It is a real trial, not a demo, but it is not a workflow.

Hobbyist — $24/month, or $16/month annually

The watermark-free entry point. Ten media hours a month and 400 AI credits, capped at 1080p export and a single person.

What you get:

  • 600 media minutes (10 hours) per month
  • 400 AI credits per month
  • 1080p export with no watermark
  • Access to Underlord, Descript's AI video co-editor
  • Studio Sound, filler-word removal, Create Clips, and the rest of the core AI toolkit
  • AI Speech with custom voice clones and video regenerate

What you don't get:

  • 4K export
  • The royalty-free stock media library
  • Media hour and AI credit top-ups
  • Any collaborators — Hobbyist is one seat

Best for: Solo creators publishing weekly at 1080p. If you post to YouTube, TikTok, or a podcast feed and 10 hours of raw footage a month covers it, this is the cheapest way to lose the watermark.

Creator — $35/month, or $24/month annually

Descript's most popular tier, and the one where the constraints stop biting: triple the media hours, double the AI credits, 4K export, and the ability to buy more of anything you run out of.

What you get:

  • 1,800 media minutes (30 hours) per month
  • 800 AI credits per month
  • 4K export, watermark-free
  • Full access to Underlord and 20+ additional AI tools
  • AI video generation with the latest models
  • Unlimited royalty-free stock media
  • Top-ups for extra media hours and AI credits
  • Scales to a team of 3, billed separately

Best for: Anyone editing video as part of their job. The top-up option alone justifies the gap from Hobbyist — on Hobbyist, running out means waiting for the reset.

Business — $65/month, or $50/month annually

Aimed at teams. The media-hour bump from Creator is modest (30 to 40 hours); what you are really buying is localisation, avatars, brand control, and an SLA.

What you get:

  • 2,400 media minutes (40 hours) per month
  • 1,500 AI credits per month
  • Team-wide access to Brand Studio for shared templates and guardrails
  • Translate and dub video into 30+ languages with proofreading
  • Custom AI avatars generated from a photo upload or from text
  • Priority support with an SLA
  • Scales to a team of 5, billed separately

Best for: Marketing teams producing localised video at volume. If you do not need translation, avatars, or brand guardrails, Creator plus top-ups is usually the cheaper path to the same output.

Media Hours vs AI Credits: The Two Meters

Descript runs two separate limits and people routinely hit the wrong one. Media hours meter how much footage enters Descript. AI credits meter what the AI does once it is there. Blowing through either one stops you.

✅ Doesn't Cost You

  • Editing the transcript itself — the core workflow — does not consume AI credits
  • Transcription in 25 languages is included on every tier, including Free
  • Exporting does not consume media hours a second time
  • Media hours are per editor, so a team of three on Creator gets 30 hours each

💳 Draws Down Your Plan

  • Media hours count imported OR recorded footage — a 90-minute recording you trim to 8 minutes still costs 90 minutes
  • AI credits fund Underlord, voice cloning, AI video generation, and Studio Sound
  • Translation and dubbing on Business draw credits per language, so a 5-language localisation is 5x the spend
  • Only Creator and Business can buy top-ups; Free and Hobbyist simply stop until the reset

How to Stay Inside Your Descript Limits

Trim before you import

This is the single biggest lever. Media hours meter what enters Descript, not what survives the edit. Cutting the dead 20 minutes at the head of a recording in any free tool before importing saves 20 minutes of allowance every single time.

Record at the length you intend to publish

Multi-hour raw recordings are the fastest way through a Hobbyist allowance. Ten hours a month sounds generous until two three-hour interviews eat most of it.

Pay annually if you are staying more than five months

Annual billing saves up to 35% — Hobbyist drops from $24 to $16 and Creator from $35 to $24. That is a much larger annual discount than most tools in this category offer.

Compare monthly Hobbyist against annual Creator

They cost the same $24. If you were going to pay $24/month for Hobbyist anyway, committing to a year of Creator gets you triple the media hours, double the AI credits, 4K export, and stock media for identical money.

Reserve translation for finished cuts

On Business, dubbing is metered per language. Localising a draft and then re-cutting it doubles the spend for nothing.

Which Descript Plan Should You Choose?

Choose Free if:

  • You want to test whether text-based editing fits your workflow
  • One hour of footage a month genuinely covers your output
  • A watermark on exports is acceptable

Choose Hobbyist ($16/mo annually) if:

  • You publish regularly but stay under 10 hours of raw footage
  • 1080p is enough — you do not need 4K delivery
  • You work alone and do not need stock media

Choose Creator ($24/mo annually) if:

  • Video is part of your job rather than a hobby
  • You need 4K export or the stock media library
  • You want the ability to top up when you run out mid-project
  • This is the right default for most paying users

Choose Business ($50/mo annually) if:

  • You are localising video into multiple languages
  • You need Brand Studio guardrails across a team
  • Custom AI avatars or an SLA are requirements

Not sure? Add up the raw footage you recorded last month, not the finished runtime. That number picks your tier — everything else is a feature question.

Frequently Asked Questions

How much does Descript cost per month?
Descript has four tiers. Free is $0 with 60 media minutes a month. Hobbyist is $24/month, or $16/month billed annually, with 10 media hours and 400 AI credits. Creator is $35/month, or $24/month annually, with 30 media hours and 800 AI credits. Business is $65/month, or $50/month annually, with 40 media hours and 1,500 AI credits. Annual billing saves up to 35%.
Is Descript free?
Yes, there is a permanent free plan. It includes 60 media minutes (one hour) of processing per month, full text-based editing, multi-language transcription across 25 languages, and a limited taste of the AI tools. Exports carry a watermark. It is a genuine trial of the workflow, but one hour a month is not enough to work in.
What is a media hour in Descript?
A media hour meters footage imported into or recorded inside Descript, measured before you edit it. This trips people up constantly: a 90-minute raw interview that you cut down to an 8-minute video consumes 90 minutes of your allowance, not 8. Trimming obvious dead air in any free tool before importing is the most effective way to stretch a plan.
What are Descript AI credits used for?
AI credits are a second, separate meter covering what the AI does rather than how much footage you bring: Underlord (the AI co-editor), Studio Sound, filler-word removal, AI voice cloning, AI video generation, and on Business, translation and dubbing. Hobbyist gets 400 a month, Creator 800, and Business 1,500. Editing the transcript by hand does not consume credits.
Is Descript Creator worth it over Hobbyist?
For most paying users, yes — and the annual maths makes the case cleanly. Hobbyist billed monthly is $24; Creator billed annually is also $24. For the same money you get 30 media hours instead of 10, 800 AI credits instead of 400, 4K export instead of 1080p, unlimited stock media, and the ability to buy top-ups when you run out. On Hobbyist, running out means waiting for the reset.
Does Descript charge per user?
Yes, seats are billed separately. Hobbyist includes one person. Creator scales to a team of 3 and Business to a team of 5, with each additional member billed separately at the plan rate. Media hours and AI credits are allocated per editor, so a second Creator seat brings its own 30 hours rather than sharing yours.
Can I buy more media hours if I run out?
Only on Creator and Business, which both include access to top-ups for additional media hours and AI credits. On Free and Hobbyist there is no top-up option — you wait for the monthly reset or upgrade. If you have ever been stuck mid-project on a deadline, that alone is a reason to be on Creator.
Does Descript offer refunds or can I cancel anytime?
Descript subscriptions can be cancelled from your account, and monthly plans simply stop renewing at the end of the paid period, dropping you to the free tier. Annual plans are paid upfront for the year, which is worth weighing against the 35% discount — take the annual price only once you are confident the workflow has stuck.

Related Resources

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