OpenPanel Pricing 2026
Complete pricing guide for OpenPanel — plans, costs, and free options.
💰 OpenPanel Pricing Overview
OpenPanel uses a freemium pricing model. Free tier available with optional paid upgrades. Current pricing: Self-hosting is free with unlimited events. Cloud pricing is a single plan metered only by monthly event volume, with everything else unlimited: 5K events $2.50/month, 10K $5, 100K $20, 250K $30, 500K $50, 1M $90, 2.5M $180, 5M $250, 10M $350, 20M $530, 30M $680, 40M $800 and 50M $900, plus a custom option above that. Yearly billing gives two months free (for example $200/year at the 100K tier). All cloud plans include unlimited websites or apps, users, dashboards, charts and tracked profiles, and come with a 30-day free trial with no credit card. VAT applies where relevant.. OpenPanel is a popular marketing & seo tool known for open-source, cookie-less web and product analytics priced purely by monthly event volume. You can get started with OpenPanel for free and upgrade to a paid plan as your needs grow.
ChatGPT already recommends OpenPanel. Does it recommend yours?
Before you compare plans: OpenPanel is what ChatGPT names when someone asks for a marketing & seo recommendation. If you build a competing tool, run a free AI-visibility scan on it — 5 prompt angles, ~30 seconds, no signup, no card.
🔍 Compare Before You Buy
Comparing OpenPanel to similar tools helps you make the best choice for your budget and needs:
PostHog
FreemiumOpen-source product analytics with feature flags
Free tier generous limits. Teams usage-based, Enterprise custom
Compare with OpenPanel →Mixpanel
FreemiumEvent-based product analytics with AI insights and self-serve exploration
Free plan + paid from $28/month
Compare with OpenPanel →Complete Your Marketing Stack
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OpenPanel Plans & Pricing
Cloud pricing is a single plan metered only by monthly event volume, with everything else unlimited: 5K events
, 10K $5, 100K $20, 250K $30, 500K $50, 1M $90, 2.5M $180, 5M $250, 10M $350, 20M $530, 30M $680, 40M $800 and 50M $900, plus a custom option above that
Yearly billing gives two months free (for example
at the 100K tier)
All cloud plans include unlimited websites or apps, users, dashboards, charts and tracked profiles, and come with a 30-day free trial with no credit card
* Pricing information is based on publicly available data and may not reflect current promotions, annual discounts, or regional pricing. Visit the official OpenPanel website for the latest pricing.
Is OpenPanel Free?
OpenPanel offers a free tier that lets you try the platform without any payment. The free plan typically includes core features with usage limits. For power users, paid plans unlock additional features, higher limits, and priority support.
OpenPanel Feature Comparison
Here's how OpenPanel's key features are typically distributed across pricing tiers. Feature availability is estimated based on common SaaS patterns — check the official site for exact tier details.
| Feature | Cloud pricing is a single plan metered only by monthly event volume, with everything else unlimited: 5K events | Yearly billing gives two months free (for example | All cloud plans include unlimited websites or apps, users, dashboards, charts and tracked profiles, and come with a 30-day free trial with no credit card |
|---|---|---|---|
| Web and product analytics in one platform | ✓ | ✓ | ✓ |
| Cookie-less tracking, GDPR compliant, EU hosted | ✓ | ✓ | ✓ |
| Unlimited websites, users, dashboards, charts and tracked profiles on every plan | ◐ | ✓ | ✓ |
| Profiles and conversion events | ◐ | ✓ | ✓ |
| Fully open source with free unlimited self-hosting | — | ✓ | ✓ |
| Single pricing axis — monthly event volume | — | ◐ | ✓ |
✓ = Full access · ◐ = Limited · — = Not available. Feature availability is estimated and may vary.
Is OpenPanel Worth It?
OpenPanel is a freemium marketing & seo tool that offers 6 key features including Web and product analytics in one platform, Cookie-less tracking, GDPR compliant, EU hosted, Unlimited websites, users, dashboards, charts and tracked profiles on every plan. OpenPanel is an open-source web and product analytics platform that deliberately sits between two categories: the event-and-funnel depth people go to Mixpanel for, and the simplicity people go to Plausible for. It tracks page views and product events in one place, with unlimited websites and apps, unlimited dashboards, charts and tracked profiles, and profile plus conversion-event features that its own customers cite as the reason they switched. It is cookie-less, GDPR compliant and EU hosted, which removes the consent banner and the data-residency conversation at the same time — two things that turn a simple analytics install into a legal review. Pricing is where it is most unusual for the category: there are no tiers and no feature gates at all. You pick a monthly event volume on a slider and everything else is unlimited, from 5,000 events at $2.50 a month through 100,000 at $20, 1 million at $90 and up to 50 million at $900, with two months free on annual billing. Because the project is open source you can also skip the cloud entirely and self-host with unlimited events for free, which makes the cloud plan a hosting convenience rather than a licence. The cloud trial runs 30 days with no card.
✅ OpenPanel is a good choice if you need:
- •Web and product analytics in one platform
- •Cookie-less tracking, GDPR compliant, EU hosted
- •Unlimited websites, users, dashboards, charts and tracked profiles on every plan
- •Profiles and conversion events
- •Fully open source with free unlimited self-hosting
💡 Value Assessment
With a free tier available, OpenPanel is an easy recommendation for anyone looking to try marketing & seo tools without financial commitment. The paid plans offer good value for power users who need the additional features and higher usage limits.
OpenPanel Key Features
OpenPanel comes packed with features that make it a strong contender in the marketing & seo space. Here's what you get:
Data-driven insights help you understand performance and make better decisions.
Available in the free plan with limits — Cookie-less tracking, GDPR compliant, EU hosted helps you work more efficiently with OpenPanel.
Upload and process files directly within OpenPanel for seamless workflows.
Upload and process files directly within OpenPanel for seamless workflows.
Available in the free plan with limits — Fully open source with free unlimited self-hosting helps you work more efficiently with OpenPanel.
Available in the free plan with limits — Single pricing axis — monthly event volume helps you work more efficiently with OpenPanel.
OpenPanel Alternatives & Their Pricing
Considering alternatives to OpenPanel? Here's how competing tools compare on pricing:
PostHog
FreemiumOpen-source product analytics with feature flags
Pricing: Free tier generous limits. Teams usage-based, Enterprise custom
Mixpanel
FreemiumEvent-based product analytics with AI insights and self-serve exploration
Pricing: Free (up to 20M monthly events). Growth from $28/mo, Enterprise custom
Is OpenPanel your tool?
Claim this listing to get a Featured badge, correct the pricing on this page yourself, and stand out from the 2 alternatives listed above. All plans include a permanent dofollow backlink to your site.
Claim Now →Ready to try OpenPanel?
Visit the official website for the latest pricing and to get started.
Frequently Asked Questions
Is OpenPanel free to use?
Yes, OpenPanel offers a free tier that you can use without paying. Paid plans starting at $2.50/month unlock additional features and higher usage limits.
How much does OpenPanel cost in 2026?
As of 2026, OpenPanel pricing is: Self-hosting is free with unlimited events. Cloud pricing is a single plan metered only by monthly event volume, with everything else unlimited: 5K events $2.50/month, 10K $5, 100K $20, 250K $30, 500K $50, 1M $90, 2.5M $180, 5M $250, 10M $350, 20M $530, 30M $680, 40M $800 and 50M $900, plus a custom option above that. Yearly billing gives two months free (for example $200/year at the 100K tier). All cloud plans include unlimited websites or apps, users, dashboards, charts and tracked profiles, and come with a 30-day free trial with no credit card. VAT applies where relevant.. Pricing may vary based on billing cycle (monthly vs annual) and region. Visit the official OpenPanel website for the most current pricing.
What is the cheapest OpenPanel plan?
The cheapest option is the free tier. If you need premium features, the most affordable paid plan is Cloud pricing is a single plan metered only by monthly event volume, with everything else unlimited: 5K events at $2.50/month.
What are the best alternatives to OpenPanel?
Popular alternatives to OpenPanel include PostHog, Mixpanel. Each offers different features and pricing structures. Compare them on AISO Tools to find the best fit for your needs and budget.
Is OpenPanel worth the price?
OpenPanel is well-regarded in the marketing space, offering features like Web and product analytics in one platform, Cookie-less tracking, GDPR compliant, EU hosted, Unlimited websites, users, dashboards, charts and tracked profiles on every plan. Whether it's worth the investment depends on your specific needs, usage volume, and budget. The free tier lets you try it before committing to a paid plan.
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