Madlitics Pricing 2026
Complete pricing guide for Madlitics — plans, costs, and free options.
💰 Madlitics Pricing Overview
Madlitics uses a paid pricing model. Requires a paid subscription or one-time purchase. Current pricing: 14-day free trial, no credit card. Core $19/mo for teams setting up attribution. Starter $49/mo for small businesses and solopreneurs. Growth $99/mo for scaling teams. Scale $149/mo for organisations wanting higher-volume reliable data. The top listed tier is $199/mo for consultants and agencies running attribution across up to 10 client domains with unlimited leads.. Madlitics is a popular analytics & bi tool known for lead-source attribution written into your crm: persistent first-touch, automatic utm normalisation and multi-site tracking. You can get started with Madlitics for free and upgrade to a paid plan as your needs grow.
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🔍 Compare Before You Buy
See all 5 alternatives →Comparing Madlitics to similar tools helps you make the best choice for your budget and needs:
PIMMS
FreemiumSmart links that attribute clicks, leads and Stripe revenue to the exact post, email or channel — with app deeplinking
Priced in EUR or USD. Free covers 5 new links per month, 200 tracked events per month, 0 custom domains, a 5-at-a-time bulk builder and 30-day data retention. Tiny is €9/month — 100 links/month, 1,500 events, 1 custom domain, custom QR codes, 1 year of data and email support — and is also sold as a €79 one-time lifetime purchase. Solo is €19/month: 500 links, 3,000 events, 3 custom domains, 1 folder, 1 year retention. Pro is €39/month: 1,000 links, 10,000 events, 5 custom domains, 3 folders, 1 year retention. Business is €69/month: 2,000 links, 20,000 events, 10 custom domains, 5 folders, 2 year retention. Paid tiers add A/B testing, link expiration, password protection, email capture, conversion and sales tracking, the Stripe integration, SDK/API/pixel and server-side tracking, analytics export and the full UTM builder with templates and conventions. No credit card is required to start.
Compare with Madlitics →Amplitude
FreemiumProduct analytics platform with AI insights, funnels & retention analysis for PLG teams
Free plan + paid from $49/month
Compare with Madlitics →Mixpanel
FreemiumEvent-based product analytics with AI insights and self-serve exploration
Free plan + paid from $28/month
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Madlitics Plans & Pricing
Core
for teams setting up attribution
Starter
for small businesses and solopreneurs
Growth
for scaling teams
Scale
for organisations wanting higher-volume reliable data
The top listed tier is
for consultants and agencies running attribution across up to 10 client domains with unlimited leads.
* Pricing information is based on publicly available data and may not reflect current promotions, annual discounts, or regional pricing. Visit the official Madlitics website for the latest pricing.
Is Madlitics Free?
Madlitics offers a free tier that lets you try the platform without any payment. The free plan typically includes core features with usage limits. For power users, paid plans unlock additional features, higher limits, and priority support.
Madlitics Feature Comparison
Here's how Madlitics's key features are typically distributed across pricing tiers. Feature availability is estimated based on common SaaS patterns — check the official site for exact tier details.
| Feature | Core | Starter | Growth | Scale | The top listed tier is |
|---|---|---|---|---|---|
| Persistent first-touch attribution across sessions and return visits | ✓ | ✓ | ✓ | ✓ | ✓ |
| Automatic UTM normalisation into a consistent schema | ✓ | ✓ | ✓ | ✓ | ✓ |
| Attribution fields written directly onto CRM lead records | ◐ | ✓ | ✓ | ✓ | ✓ |
| Multi-site, unlimited-form tracking from one account | — | ◐ | ✓ | ✓ | ✓ |
| Covers paid, social, organic, shopping and AI referral channels | — | — | ◐ | ✓ | ✓ |
✓ = Full access · ◐ = Limited · — = Not available. Feature availability is estimated and may vary.
Is Madlitics Worth It?
Madlitics is a premium analytics & bi tool that offers 5 key features including Persistent first-touch attribution across sessions and return visits, Automatic UTM normalisation into a consistent schema, Attribution fields written directly onto CRM lead records. Madlitics is marketing attribution for lead submissions, built for the very common failure where a CRM records half the pipeline as Direct and nobody can tell which spend produced it. A script in the site head starts capturing immediately; you then map Madlitics fields into new or existing forms so that source, channel and campaign are written onto every submission as structured data inside the CRM your team already uses, rather than living in a separate analytics dashboard nobody opens. Two details do most of the work. First-touch data persists as visitors browse and return, so the original origin survives the multi-session path most B2B leads actually take instead of collapsing to whatever referrer was present at conversion. And inconsistent UTM tagging is normalised automatically into a reliable schema, which is the difference between reports that reconcile across tools and reports that do not. Coverage spans paid, social, organic, shopping and AI referrals. Multi-site tracking runs from one account with unlimited forms and domains that can be added or removed freely, which suits agencies and consultants running attribution across several client sites. Setup is no-code, and the 14-day trial requires no card. The tier ladder is priced on lead volume and domain count.
✅ Madlitics is a good choice if you need:
- •Persistent first-touch attribution across sessions and return visits
- •Automatic UTM normalisation into a consistent schema
- •Attribution fields written directly onto CRM lead records
- •Multi-site, unlimited-form tracking from one account
- •Covers paid, social, organic, shopping and AI referral channels
💡 Value Assessment
With a free tier available, Madlitics is an easy recommendation for anyone looking to try analytics & bi tools without financial commitment. The paid plans offer good value for power users who need the additional features and higher usage limits.
Madlitics Key Features
Madlitics comes packed with features that make it a strong contender in the analytics & bi space. Here's what you get:
Available in the free plan with limits — Persistent first-touch attribution across sessions and return visits helps you work more efficiently with Madlitics.
Available in the free plan with limits — Automatic UTM normalisation into a consistent schema helps you work more efficiently with Madlitics.
Available in the free plan with limits — Attribution fields written directly onto CRM lead records helps you work more efficiently with Madlitics.
Available in the free plan with limits — Multi-site, unlimited-form tracking from one account helps you work more efficiently with Madlitics.
Powered by advanced AI models, Madlitics delivers intelligent content generation capabilities.
Madlitics Alternatives & Their Pricing
Considering alternatives to Madlitics? Here's how competing tools compare on pricing:
PIMMS
FreemiumSmart links that attribute clicks, leads and Stripe revenue to the exact post, email or channel — with app deeplinking
Pricing: Priced in EUR or USD. Free covers 5 new links per month, 200 tracked events per month, 0 custom domains, a 5-at-a-time bulk builder and 30-day data retention. Tiny is €9/month — 100 links/month, 1,500 events, 1 custom domain, custom QR codes, 1 year of data and email support — and is also sold as a €79 one-time lifetime purchase. Solo is €19/month: 500 links, 3,000 events, 3 custom domains, 1 folder, 1 year retention. Pro is €39/month: 1,000 links, 10,000 events, 5 custom domains, 3 folders, 1 year retention. Business is €69/month: 2,000 links, 20,000 events, 10 custom domains, 5 folders, 2 year retention. Paid tiers add A/B testing, link expiration, password protection, email capture, conversion and sales tracking, the Stripe integration, SDK/API/pixel and server-side tracking, analytics export and the full UTM builder with templates and conventions. No credit card is required to start.
Amplitude
FreemiumProduct analytics platform with AI insights, funnels & retention analysis for PLG teams
Pricing: Free (up to 50,000 monthly tracked users). Plus $49/mo, Growth custom, Enterprise custom
Mixpanel
FreemiumEvent-based product analytics with AI insights and self-serve exploration
Pricing: Free (up to 20M monthly events). Growth from $28/mo, Enterprise custom
Trifle
FreemiumTime-series product metrics that write into your existing database, with an MCP surface for AI agents
Pricing: Self Hosted (source-available) is free on your own infrastructure with unlimited users, unlimited databases, dashboards, alerts and AI features on a bring-your-own-key basis. Cloud Starter is $39/month billed $396/year for 3 users. Team is $129/month billed $1,320/year for 10 users. Pro is $399/month billed $4,068/year for unlimited users. All cloud tiers include unlimited databases, dashboards, alerts, digests, projects, hosted AI features and API access. A 30-day money-back guarantee applies. A founding-customer offer prices Pro at $19/month for life for the first 20 customers, with a 30-minute personal onboarding session.
BurnRate
FreemiumLocal-first cost analytics for AI coding tools that tracks every subagent spawned across seven providers
Pricing: Free is $0 forever with no credit card, including a basic analytics dashboard with Overview, Sessions and Costs tabs, support for 3 providers and 30 days of history. Pro is $12/month with everything in Free plus all 9 analytics tabs, an optimisation engine with 20-plus rules, model recommendations and operation-level cost breakdown, positioned against an average saving of $50-plus per month. Team and Enterprise tiers are listed for team-wide cost management. A referral discount of 20% off the first 3 months on any paid plan was active at the time of writing.
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Frequently Asked Questions
Is Madlitics free to use?
Yes, Madlitics offers a free tier that you can use without paying. Paid plans starting at $19/month unlock additional features and higher usage limits.
How much does Madlitics cost in 2026?
As of 2026, Madlitics pricing is: 14-day free trial, no credit card. Core $19/mo for teams setting up attribution. Starter $49/mo for small businesses and solopreneurs. Growth $99/mo for scaling teams. Scale $149/mo for organisations wanting higher-volume reliable data. The top listed tier is $199/mo for consultants and agencies running attribution across up to 10 client domains with unlimited leads.. Pricing may vary based on billing cycle (monthly vs annual) and region. Visit the official Madlitics website for the most current pricing.
What is the cheapest Madlitics plan?
The cheapest option is the free tier. If you need premium features, the most affordable paid plan is Core at $19/month.
What are the best alternatives to Madlitics?
Popular alternatives to Madlitics include PIMMS, Amplitude, Mixpanel. Each offers different features and pricing structures. Compare them on AISO Tools to find the best fit for your needs and budget.
Is Madlitics worth the price?
Madlitics is well-regarded in the analytics space, offering features like Persistent first-touch attribution across sessions and return visits, Automatic UTM normalisation into a consistent schema, Attribution fields written directly onto CRM lead records. Whether it's worth the investment depends on your specific needs, usage volume, and budget. The free tier lets you try it before committing to a paid plan.
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